Franchises Like Story Of Seasons Aiming For Global Expansion Thanks To New Marvelous, Tencent Deal

Story of Seasons

Japanese developer and publisher Marvelous has announced that it is set to enter into a ‘capital and business alliance’ with Image Frame Investment, a wholly-owned subsidiary of Chinese tech giant, Tencent (thanks, Famitsu).

The decision to team up with Tencent – the company which helped Nintendo to launch the Switch across China towards the end of last year – comes as a response to changing working conditions said to be brought about by the new coronavirus and the implementation of 5G technology. Marvelous says that it believes a larger investment is necessary to keep up with advances in technology and the changes in people’s lifestyles that will be seen as a result.

The partnership aims to create brand new IP which will be successful worldwide, as well as globally expand the franchises already owned by Marvelous like Story of Seasons and Daemon X Machina. Of course, back in March 2019, it was revealed that Marvelous had signed a licensing agreement with Tencent to develop a new Story of Seasons smartphone game.

The latest release in the Story of Seasons franchise, a Switch remake of Game Boy Advance’s Friends of Mineral Town, is set to launch this July. Bayonetta and The Wonderful 101 developer PlatinumGames also recently received a capital investment from Tencent.

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